Red and yellow are orange: analysis of hot topics and hot content on the Internet in the past 10 days
Orange is a vibrant color made from a mixture of red and yellow. Recently, hot topics across the Internet also show the characteristics of diversity and integration. The following is a structured analysis of hot content in the past 10 days (as of October 2023):
1. Top 5 hot social topics
| Ranking | topic | heat index | Main platform |
|---|---|---|---|
| 1 | Progress in relief of sudden natural disasters in a certain place | 9,850,000 | Weibo/Douyin |
| 2 | Civil service recruitment examination for 2024 starts | 7,620,000 | WeChat public account |
| 3 | New version of special deduction standards for personal income tax | 6,930,000 | Zhihu/Toutiao |
| 4 | Adjustments to after-school service policies for primary and secondary schools | 5,410,000 | Douyin/Kuaishou |
| 5 | New energy vehicle subsidy policy continues | 4,880,000 | Automobile vertical platform |
2. Hot content in the entertainment field
| Category | Title of work | Highest views in a single day | core keywords |
|---|---|---|---|
| TV series | "xx past events" | 210 million | period drama/old drama |
| variety show | "xx's Weekend" Season 5 | 80 million | Slow life/healing system |
| movie | "Operation xx" | Single-day box office 120 million | Main theme/real events |
| short video | "xx challenge" topic | 1.53 billion views | UGC/National Participation |
3. Technology and Internet focus events
1.AI application explosion:The number of users of multiple domestic AI painting tools increased by more than 300% in a single week, and the cumulative number of views on related topics reached 1.2 billion.
2.New smartphone products:The pre-sale of a certain brand of foldable screen mobile phone sold out in one minute, and the number of reservations on the e-commerce platform exceeded 800,000 units.
3.Data security dispute:A user data leakage incident on a social platform triggered 32,000 legal inquiries.
4. Popular knowledge about health and wellness
| Topic | form of communication | Interaction volume |
|---|---|---|
| Autumn respiratory protection | Popular science video | 4.2 million+ likes |
| A Guide to Reducing Stress in the Workplace | Graphic guide | Collected 280,000 times |
| Light fasting practice | Live streaming | Peak online number: 150,000 |
5. Quick overview of international news
• Global Economic Forum releases growth forecast report for 2024
• A country’s presidential election enters the final debate stage
• 12 new countries signed the transnational climate agreement
Conclusion:Just as red and yellow blend to form orange, current hot content also shows the intersection of social concerns and individual experience. From emergency rescue to entertainment consumption, from technological innovation to health management, these hot spots not only reflect the collective attention of the public, but also demonstrate individualized needs. It is recommended that content creators can combine these hot topics and skillfully blend different elements like color combinations to create more communicable content.
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